WordPress Development
WordPress development company in Navi Mumbai serving Mumbai, Bangalore and India. Custom themes with no page-builder bloat, built for Core Web Vitals, security and easy editing by your team.
- 14+ years average team experience
- Certified by Google, HubSpot and LinkedIn
- Marketing and technology under one roof
- KPI-based delivery, reported monthly
- Head office in Navi Mumbai, serving all of India
Fast, secure, genuinely editable WordPress websites. Custom themes with no page-builder bloat, built for Core Web Vitals, structured data and easy handover to your team. Serving Navi Mumbai, Mumbai, Bangalore and clients across India.
WordPress runs more than 40 per cent of the web, and most of those sites are slow, insecure and impossible to edit without breaking something. That is not a WordPress problem. It is the result of building with a page builder, thirty plugins and a theme nobody understands. We build WordPress the other way: hand-written HTML, CSS and JavaScript, a custom theme your developers can read, and content that lives in the block editor where your marketing team can change it without touching code.
What our WordPress services include
Custom theme design and development
A theme built for your brand from a blank file, not a purchased template with your logo dropped in. Every template is a readable PHP file, every style is in one stylesheet, and every editable element is a normal WordPress field.
Performance-first builds
Sites we build score above 90 on Google PageSpeed Insights for mobile and desktop as a baseline, because Core Web Vitals are a ranking factor and slow sites lose customers. No jQuery, no page builder, no render-blocking scripts, images sized for the slot they fill.
SEO-ready structure
Semantic markup, schema.org structured data for organisation, services, articles, FAQs and breadcrumbs, XML sitemaps, clean URLs and full RankMath or Yoast compatibility. Built to be indexed by Google and cited by AI search from day one. Our SEO team reviews every build.
Security hardening
Security headers, XML-RPC disabled, user enumeration blocked, file editing disabled, upload validation, Wordfence configured and Cloudflare integrated. Security is designed in, not bolted on after a compromise.
WooCommerce development
Online stores with custom product templates, checkout optimisation, payment gateway integration and inventory syncing. We run our own ecommerce product, Watskart, so we know what a real store needs.
Migrations and redesigns
Moving from another platform, a legacy theme or a page builder without losing rankings. Full redirect mapping, metadata preservation and post-launch monitoring. See our SEO migration approach.
Maintenance and support
Updates tested on staging before production, daily backups, uptime monitoring, security scanning and a developer on call. Monthly plans that keep the site fast and safe.
Custom plugins and integrations
CRM, ERP, payment, booking and API integrations built as clean, documented plugins rather than snippets scattered through functions.php.
In practice
Every item above ships in fortnightly cycles
A named lead, a shared task board and a monthly report against the KPIs we agreed. Nothing waits on another vendor because design, development and QA sit with us.
Ask how it would run for youHow we build
- Discovery and content architecture. Sitemap, page types, editable fields and SEO structure agreed before design starts.
- Design. Wireframes, then high-fidelity design for desktop and mobile, reviewed with you.
- Build. Custom theme on a staging server, with performance and accessibility checked at every milestone.
- Content and QA. Content loaded, forms tested, cross-device and cross-browser QA by our dedicated QA team.
- Launch and handover. Redirects, DNS, Cloudflare, analytics, Search Console. Documentation and a training session for your editors.
Why no page builder?
Elementor, Divi and similar tools add 200 to 400 KB of CSS and JavaScript to every page, make mobile PageSpeed scores above 90 effectively unreachable, and lock your content into a format only that plugin can read. A custom theme with the block editor gives your team the same editing freedom at a fraction of the weight.
Want this done for your business?
Free audit, honest scoping, no obligation.
Why choose Webtales
Six things that are true of every engagement, whatever the service. Ask any client.
Senior people do the work
Fourteen years average experience across the team, certified by Google, HubSpot and LinkedIn. You notice the difference in the first conversation, not just the pitch.
Technology under the same roof
Strategists, designers, developers and QA in one office. Technical fixes, landing pages and tracking get built, not handed to another vendor.
We use what we sell
Watskart and Property CRM are our own products. We grow them with the same methods we recommend to you, which keeps our advice honest.
Outcomes, not activity
KPIs agreed before work starts and reported monthly in plain language: leads, cost per lead and revenue by channel, never just impressions.
You own everything
Accounts, files, logins and data stay yours. Flat fees agreed up front, no percentage of spend, and a documented handover whenever you want it.
A real office, a real team
Head office at CBD Belapur, Navi Mumbai, and a sales office in Kolkata. Part of The Adroit group. Meet the people doing the work.
How we compare
What you get from Webtales against what most agencies in this category actually deliver.
| What matters | Typical agency | Webtales |
|---|---|---|
| Who does the work | Junior executives, senior people on the pitch | Senior team, 14 years average experience |
| Technical implementation | A list of recommendations for your developer | Built in-house by our WordPress and Rails teams |
| Reporting | Impressions, clicks, rankings | Leads, cost per lead, revenue by channel |
| Pricing | Percentage of spend, hidden extras | Flat fees agreed up front |
| AI search | Not on the roadmap | GEO and AEO built into every SEO engagement |
| Ownership | Agency-owned accounts and assets | You own every account, file and login |
Ways to work with us
Pick the shape that fits where you are. Every option starts with a free audit.
Audit
A one-off, in-depth review with a prioritised action plan you can execute yourself or with us.
- Written report and roadmap
- Walkthrough call
- No ongoing commitment
Monthly retainer
Ongoing delivery in fortnightly cycles with a named lead and monthly reporting. The choice for most clients.
- Dedicated team
- Fortnightly sprints
- Monthly KPI report
- Flat fee, cancel with notice
Project
Fixed scope, fixed price, fixed timeline. For launches, rebuilds and campaigns with a clear end.
- Milestone billing
- Defined deliverables
- Handover and documentation
Every idea is worth exploring. Every problem is a new opportunity. Every solution is a fresh beginning.The Webtales operating principle, since 2021
WordPress Development by location
Search behaviour, competition and buyer expectations differ by city. Each page is written for its market.
Other services in India
If you are already talking to us about wordpress development, these often come up next for India clients.
Related services
Most clients start with one service and add the next once the numbers justify it. These are the ones our clients most often pair with wordpress development.
Frequently asked questions
How much does a WordPress website cost in India?
A custom-designed business website typically starts in the low lakhs, with ecommerce, integrations and large content migrations adding to that. We estimate after a discovery call, and the estimate includes design, development, QA, launch and a handover session for your editors.
Why do you avoid page builders like Elementor?
Page builders add 200 to 400 KB of code to every page, which makes mobile PageSpeed scores above 90 effectively unreachable, and they lock your content into a format only that plugin can read. A custom theme with the block editor gives your team the same editing freedom at a fraction of the weight.
Will my team be able to edit the site?
Yes. Every page is edited in the standard WordPress block editor, services and team members are normal post types, and FAQs are simple fields. We document everything and run a training session at handover.
Can you migrate our existing site without losing rankings?
Yes. We crawl the old site, map every URL to its new equivalent with 301 redirects, preserve titles, descriptions and schema, and monitor Search Console after launch. Our SEO team is involved in every migration.
Do you provide hosting and maintenance?
We can host on AWS with Cloudflare, or deploy to your own infrastructure. Monthly maintenance plans cover tested updates, daily backups, uptime monitoring, security scanning and developer support.
How long does a WordPress build take?
A typical business site takes six to ten weeks from discovery to launch. Ecommerce stores and sites with large content migrations take longer. We agree a milestone schedule at the start.
Let's get started
Tell us what you are trying to grow. We will come back with an honest view of what it takes, and what it costs.