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Social Media Management · India

Social Media Management Services

Social media management for brands in Navi Mumbai, Mumbai, Delhi, Bangalore and India: strategy, content, creative, community and paid social on Instagram, Facebook, LinkedIn and YouTube, run against business goals.

14+Years avg. experience
100+Brands served
35+Certifications
2Offices: Navi Mumbai & Kolkata

Social media that does a job for the business: strategy, content, creative, community and paid social on Instagram, Facebook, LinkedIn and YouTube, run against reach, engagement and leads rather than likes.

Most company pages post product announcements to an audience of employees and get nothing back. The brands that win on social treat it as a publishing and relationship channel: a clear point of view, consistent creative, replies that arrive fast, and paid amplification of what earns attention. That takes a team, and it takes time most businesses do not have. We provide both.

Get a free social media audit

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What our social media management includes

Strategy and content calendar

Platforms chosen for where your buyers actually are, content pillars agreed with you, and a monthly calendar produced, approved and published on time.

Creative and copy

Static, carousel, Reels and Shorts produced by our in-house design and video teams, in your brand voice, with Hindi or regional versions where they matter.

Community management

Comments, DMs and reviews answered within agreed hours, escalation rules for complaints, and a tone guide so every reply sounds like you.

Paid social

Meta, LinkedIn and YouTube campaigns for reach, engagement and leads, managed alongside organic so the two reinforce each other. See performance marketing.

LinkedIn and founder-led content

For B2B brands, company page strategy and leadership content that builds category authority. See LinkedIn marketing.

Influencer and UGC

Micro-creators and customers briefed and managed, with rights, disclosure and measurement handled properly.

Video production

Reels, Shorts and testimonial video produced in monthly batches by our video team, cut for each platform.

Reporting

Follower growth, reach, engagement, profile visits, website clicks, leads and revenue influenced, monthly, in plain language, with what we are changing next.

In practice

Every item above ships in fortnightly cycles

A named lead, a shared task board and a monthly report against the KPIs we agreed. Nothing waits on another vendor because design, development and QA sit with us.

Ask how it would run for you
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How we work

  1. Audit. Your channels, your competitors and the conversations already happening in your category.
    What to expect: a written review within two weeks with the gaps ranked by impact.
  2. Strategy. Platforms, content pillars, voice, posting rhythm and a measurement plan, agreed with you before anything is produced.
    What to expect: a plan you could hand to any team, including your own.
  3. Production and publishing. A monthly calendar produced, approved and published, with community management every working day.
    What to expect: consistent, on-brand output from the first month.
  4. Amplify and report. Paid amplification of what earns engagement, and a monthly report against the KPIs we agreed.
    What to expect: reach and engagement in weeks; leads and pipeline influence over three to six months.

Want this done for your business?

Free audit, honest scoping, no obligation.

Get a free proposal
04

Who we work with

We have worked with clients of all sizes across the world, from established enterprises and full-fledged organizations to ambitious startups and emerging brands.

We help businesses across a wide range of industries build their digital presence, strengthen their online visibility, and drive meaningful business growth.

Our experience spans e-commerce and D2C brands, SaaS and technology companies, healthcare providers, education businesses, professional services, manufacturing and B2B organizations, FMCG and consumer durables, hospitality businesses, and startups preparing for launch or looking to scale.

Let’s talk about your business, your digital goals, and how we can create meaningful value for your brand online.

Talk to us

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Social media management by location

We maintain dedicated pages for India, Mumbai, Navi Mumbai, Delhi and Bangalore. Related: digital marketing, design and graphics, video production.

How we compare

What you get from Webtales against what most agencies in this category actually deliver.

What mattersTypical agencyWebtales
Who does the workJunior executives, senior people on the pitchSenior team, 14 years average experience
Technical implementationA list of recommendations for your developerBuilt in-house by our WordPress and Rails teams
ReportingImpressions, clicks, rankingsLeads, cost per lead, revenue by channel
PricingPercentage of spend, hidden extrasFlat fees agreed up front
AI searchNot on the roadmapGEO and AEO built into every SEO engagement
OwnershipAgency-owned accounts and assetsYou own every account, file and login

Ways to work with us

Pick the shape that fits where you are. Every option starts with a free audit.

Audit

A one-off, in-depth review with a prioritised action plan you can execute yourself or with us.

  • Written report and roadmap
  • Walkthrough call
  • No ongoing commitment
Request an audit

Monthly retainer

Ongoing delivery in fortnightly cycles with a named lead and monthly reporting. The choice for most clients.

  • Dedicated team
  • Fortnightly sprints
  • Monthly KPI report
  • Flat fee, cancel with notice
Get a proposal

Project

Fixed scope, fixed price, fixed timeline. For launches, rebuilds and campaigns with a clear end.

  • Milestone billing
  • Defined deliverables
  • Handover and documentation
Scope a project
Every idea is worth exploring. Every problem is a new opportunity. Every solution is a fresh beginning.
The Webtales operating principle, since 2021

From the blog

Practical reading on social media management from the team.

Free audit, honest scoping.Get a proposal

Frequently asked questions

What does social media management include?

Strategy and a monthly content calendar, creative and copy produced in-house, daily community management, paid social campaigns, influencer and user-generated content programmes, and monthly reporting on reach, engagement, leads and revenue influenced.

Which platforms should my business be on?

The ones your buyers use. Consumer brands usually lead with Instagram and Facebook, B2B with LinkedIn, and video-heavy categories with YouTube. We recommend two or three run well rather than every platform run badly.

How much does social media management cost?

Retainers depend on platforms, posting frequency and whether paid social and video production are included. We scope after a free audit of your current channels and tell you what we would do first and why.

Do you create the content or do we?

We do the heavy lifting: strategy, copy, design, video and scheduling. You review and approve a monthly calendar before anything publishes, and we ask you only for the raw material only you have, like product news and behind-the-scenes moments.

How do you measure social media results?

Beyond followers and likes: reach, saves and shares, profile visits, website clicks, leads and revenue influenced, tracked through UTM links and your CRM, reported monthly against the KPIs we agreed.

Can you handle replies and complaints?

Yes. Community management with agreed response hours, a tone guide so replies sound like your brand, and escalation rules so complaints reach the right person on your side quickly.

Let's get started

Tell us what you are trying to grow. We will come back with an honest view of what it takes, and what it costs.

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